Extracted from the actual FDDs
Every figure traces back to a filed Franchise Disclosure Document — the same paperwork a franchisor has to give you before you sign. No marketing copy. No franchisor-supplied averages.
Vol. 01 — Issue 01The franchise research briefing
Fees, investment ranges, unit growth, and financial performance — pulled straight from the FDDs that franchisors already file.
Read them like a dossier, not a sales deck.
Every figure traces back to a filed Franchise Disclosure Document — the same paperwork a franchisor has to give you before you sign. No marketing copy. No franchisor-supplied averages.
Pick two to five brands. See initial fees, royalties, investment ranges, unit growth, and financial performance representations laid out in one view. Spot the outliers in thirty seconds.
Type the question you'd ask a consultant — what does McDonald's charge in ongoing royalties, which brands grew units last year, what's the real total investment to open a Subway. Get answers with the source cited.
Signing a franchise agreement is a fifty-thousand to two-million-dollar decision.
Treat it like one.